SPLASHING AT KBIS

TRADE SHOW | RUNNING WATER | SUB-BRANDS

Working with fellow designer Alina Rodal, we created a tradeshow booth for Hansgrohe that would really stand out at the 2020 Kitchen and Bath show. Since their brand has two distinct sub-brands, we created a space that reflects this differences by physically dividing the spaces and introducing different colors and materials into each side. We chose to create a very tall booth that helped their smaller footprint sing when compared to the larger spaces of their competitors and allowed us to effectively showcase their various products and product categories.

It was also essential that we allow visitors to engage with the product directly and experience the pleasure of using these products so we created four live running water zones and built large pump systems into each of these display areas.

Hansgrohe kitchen area and booth exterior

We used familiar materials like butcher block to create a more natural context for their products.

We transitioned from colors to neutrals to showcase Hansgrohe bathroom products.

Axor main entrance